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nformal™ Disrupting digital spaces through meaningful innovation and using creativity, humanity and heart to imagine, create and deliver what your business truly needs.

Scope
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Strategy, brand platform and creative development

Credits
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Dare to be made™
Additional copywriting by Marcus Hilderbrandt



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nformal™ Disrupting digital spaces through meaningful innovation and using creativity, humanity and heart to imagine, create and deliver what your business truly needs. (Montréal and Barcelona)

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Goose Island Beer Co. A craft beer brewey founded by John Hall, that originally began as a single brewpub in the heart of Lincoln Park, Chicago in 1988. (Chicago)

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Kiki de Montparnasse A luxury fashion and lifestyle brand that celebrates intimacy and inspires confidence, independance and imagination unapologetically. (Montréal and New York)


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Centre Rockland The first large upscale fashion shopping centre of its kind to open it’s doors in Montréal in August of 1959. (Montréal)


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Tefron Global leader in seamless technology, Tefron has dedicated more than foty years to perfecting their craft by working with some of the world’s largest and most respected brands. (Montréal, New York and Israel)

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OFFF Festival Native to Barcelona, the OFFF Festival is the largest showcase and window of contemporary visual creativity, art and digital design. (Montréal)

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Base1 We know commerce, period. Base 1 enables world class enterprises to expand and grow their commerce and mobile experiences. (Montréal)

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Joe Fresh™ Essential style, exceptional value. Joe Fresh brings elements of modern style through meaningful design. Founded in Toronto in 2006, Joe Fresh is now available in over 1450 locations. (Toronto)

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MLG House of Brands™ A group of global fashion brands, MLG embraces street culture and represents brands the like of Barney Cools, Cory Vines and Crooks&Castles. (Montréal, New York and Los Angeles)

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Galerie Antoine Ertaskiran Art has always run in the Ertaskiran family. Located in a former warehouse in the heart of Griffintown, the gallery represents some of Canada’s most emerging contemporary artists. (Montréal)

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BT Supply Co.™ A minimal and timeless wardrobe to protect your budget and your closet space. Buy better, buy less. (Montréal and New York)

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Crooks&Castles™ An iconic lifestyle brand concieved on the streets of Los Angeles in 2002. Deeply rooted in local street culture, Crooks&Castles has the ability to relate to every hustler, entrepreneur and mogul willing to do whatever it takes to succeed. (Montréal, New York and Los Angeles)

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Burdge Cooper Between 1923 and 1929 both Charles Leroy Burdge and Stuart Cooper created the Burdge Cooper Co. From the very beginning, the two names set the standard for graphic arts excellence in North America. (San Francisco and Los Angeles)

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Co. Better, happier and healthy employees make better, happier and healthy companies. A simple but powerful insight that serves as Co’s guiding principle. (Montréal)